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제1장 마케팅 2021.03.11해당카페글 미리보기
A similar concept is the value-based marketing which states the role of marketing to contribute to increasing shareholder value. In this context, marketing can be defined as "the management process that seeks to maximise returns to...
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제1장 마케팅 제2장 고객만족(3월 18일 강의안) 2021.03.18해당카페글 미리보기
profitably". 바. 가치 기반 마케팅(the value-based marketing) states the role of marketing to contribute to increasing shareholder value. In this context, marketing can be defined as "the management process that seeks to maximize returns...
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제1장 마케팅(8월 31일 강의안) 2021.08.31해당카페글 미리보기
profitably". 바. 가치 기반 마케팅(the value-based marketing) states the role of marketing to contribute to increasing shareholder value. In this context, marketing can be defined as "the management process that seeks to maximize returns...
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Commodity market headline (6th of May) 2015.05.06해당카페글 미리보기
to the filing. South32’s “weaker commodity mix” and the price rout for some of its products risks eroding shareholder value, according to Investec, which last month cut its valuation by $2.3 billion from $14.3 billion, on lower...
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Working and Poor in the USA 2004.02.04해당카페글 미리보기
ideological shift away from the postwar social contract with employees and toward the principle of maximizing shareholder value. During the same period, the most vulnerable workers were deprived of many of the institutions, laws and...
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KT&G rejects Icahn`s offer 2006.03.02해당카페글 미리보기
a few weeks after it called for KT&G to sell off its non-core business divisions and assets to help increase shareholder value. The U.S. investors also wanted three seats in the company`s board, a move it sees would help improve...
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[MBA 배경지식] Snowed under 2013.05.22해당카페글 미리보기
Swiss Bank Corporation, to form today’s UBS. ABN AMRO, under attack by activists for its failure to provide shareholder value, was carved up by three predators. UBS is in a worse state than any of those were: despite a world-beating...
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[1/8] Forum debating topic : South Korea's Chaebol problem 2016.01.05해당카페글 미리보기
and renewed criticism that the family-run chaebol didn’t care about corporate governance or maximizing shareholder value. ‘Power is beyond description’ Korea was largely agricultural before it was annexed in the early 1900s by...
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company's worker's compensation policy 2009.02.01해당카페글 미리보기
future. In connection with the Company's ongoing consideration of strategic alternatives to enhance shareholder value, Michael J. Lavington, Chairman and Chief Executive Officer commented that "In parallel with management's...
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[IELTS 한표현씩-781] 경영 전략 2011.12.20해당카페글 미리보기
to divert attention away from the successful execution of SK Corp.`s management strategy and its creation of shareholder value. (출처: The Korea Herald) SK㈜는 소버린이 SK㈜ 경영 전략의 성공적 실천과 주주가치 극대화를 위한 노력에서 주의...