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Nuclear Titanics-The Perils of Technological Hubris 2012.04.17해당카페글 미리보기
text/ed20120415a1.html Yes, the same kind of baloney behind the claim that the Titanic was unsinkable is behind the puffery that nuclear power plants are safe. The nuclear power promoters are still saying that despite the sinking of...
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ADVENTURES OF HUCKLEBERRY FINN 허클베리 핀의 모험 원서 전문 2012.03.19해당카페글 미리보기
all Americans seeking to live up to the standards of our most sacred national documents. Here was democracy without the puffery, e pluribus unum at its most radical level of two friends from different racial (but very similar cultural...
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황해 The Yellow Sea 2010 2011.12.11해당카페글 미리보기
The Blood Runs Freely, but the Dogs Can't by Manohla Dargis Published: December 1, 2011 This being the season for Oscar puffery and pretention, it’s also the time of the year when moviegoers who yearn for more action and less talk can...
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[필독] 6월 20일 월요일 토픽입니다. 2011.06.20해당카페글 미리보기
been introduced on TV 4. How do you find a good restaurant If you’re in new place(where you’ve never been ) ? 5. Do you sometimes leave your views(opinions) after you've been there in order to inform about false and puffery advertising...
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[2010-12-21] 이벤트데이는 상업적인가 로맨틱한가. 2010.12.25해당카페글 미리보기
and advertising to make people interested in something such as a product 과대 선전, 사기, 허위, 거짓말 (S) puffery, exaggerative advertisement ♕ gizmo [gismo] n. a general word for a small piece of equipment 장치, 기계, 거시기 (이름이...
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Why School ‘Reform’ Fails-학교개혁이 실패한 이유- 선생도 어쩔수 없는 학생의 낮은 학습동기가 문제다. 2010.09.07해당카페글 미리보기
is] breathtaking.” What they really show is that few subjects inspire more intellectual dishonesty and political puffery than “school reform.” Since the 1960s, waves of “reform” have failed to produce meaningful achievement gains...
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현대경제학특강 -다음 시간 자료, 프린트해오세요^^ 2010.05.30해당카페글 미리보기
of false statements by advertisers. But in the belief that most adults are suitably skeptical about promotional puffery, Congress has tried to prohibit only the most blatantly false or explicitly misleading claims. But what about merely...
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2010 MAT SAT!! CRITICAL READING college confidential updated latest list of answers! 2010.05.02해당카페글 미리보기
moment of perplexity 3)Only repeated meant brevity of interval/uniqueness of events 3)cost means personal toll 3)puffery was self-regard and exaggeration 3)butler was deferential at lawyer 3)Lawyer determined the true feeling Why was it...
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광고용어(P~) 2010.03.23해당카페글 미리보기
Publicity : 기사홍보 개인이나 조직이 자신이나 그들의 제품 및 서비스 등을 방송 또는 인쇄매체를 통하여 뉴스화하는 것. Puffery : 과장광고 제품의 특성이나 잇점을 사실보다 과장하여 소비자를 유인하는 광고. Pull Strategy : 당기기 전략 촉진 노력...
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time 5/25. p13. In the arena 2009.05.24해당카페글 미리보기
Fine line; 잘 보이지 안는 차이 Stockholm syndrome; 피납치 인이 얼마의 시간이 지나면 납치자에게 동조하게 된다는 심리 Puffery; 아첨. 과장된 칭찬 A great deal of; 무척 많은 (very much) 정말로 그 회담에서는 타개책들이 있었다. 그러나 이 것들...